Client:  Cathy

General Review

Cathy was in a quandary when she came to RL Stevens. At age 50 she had been dismissed from her long-term legal position after a conflict with one of the partners.  Since that time, she had not been able to find a good, permanent position. She was greatly under-employed in a part-time role, and having trouble finding work in her specialty.

Her consultant soon discovered that Cathy was applying only to advertised positions. She explained to Cathy that she was missing approximately 80-85% of the market. Using R.L. Stevens’ resources, Cathy would be able to uncover unpublished opportunities as well, which would greatly decrease the competition she would face.

Cathy was enthusiastic. Her consultant introduced her to R.L. Stevens’ Client Services Center, where Cathy was provided with solid leads. Her consultant then dug deeper into the companies Cathy had uncovered, providing her with key decision maker contact information, and developing targeted marketing materials and a focused communication strategy designed to show how Cathy could meet their needs.

Using R.L. Stevens’ strategy for covering the entire marketplace by using multiple marketing channels simultaneously, Cathy discovered an opportunity to work in her specialty for a well-regarded local firm. Cathy was delighted to achieve her goal of achieving a senior position in her specialty, in an environment where her talent was appreciated, for a much greater rate of pay!

Code:  R-Law